Setting Up Your FaceBook Pixel

FaceBook Pixel Setup Guide >>

When You Start Your Pixel Page May Look Like This: (Click Image To Expand)

Tips: On the sheet where you keep your targets you may also want to have your pixel codes listed off.

Here Are The Standard Event Codes For Your FaceBook Pixel

Website action Standard event code
View content fbq(‘track’, ‘ViewContent’);
Search fbq(‘track’, ‘Search’);
Add to cart fbq(‘track’, ‘AddToCart’);
Add to wishlist fbq(‘track’, ‘AddToWishlist’);
Initiate checkout fbq(‘track’, ‘InitiateCheckout’);
Add payment info fbq(‘track’, ‘AddPaymentInfo’);
Make purchase fbq(‘track’, ‘Purchase’, {value: 0.00, currency: ‘USD’});
Lead fbq(‘track’, ‘Lead’);
Complete registration fbq(‘track’, ‘CompleteRegistration’);